Perencanaan Strategis Sistem Informasi Menggunakan Website Sabagai Sarana Penjualan Global Di Produk Qly’s Eyelashes

Authors

  • Kristian Mei Handoko Universitas Kristen Satya Wacana
  • Agustinus Fritz Wijaya Universitas Kristen Satya Wacana

DOI:

https://doi.org/10.51519/journalsea.v1i3.41

Keywords:

Information System Strategic Planning, Website, Social Media, Ward and Peppard, SWOT Analysis

Abstract

In this era of globalization, many people use websites as their sales ground. Because it is considered to be able to cover a wider range of sales and if a product already has a web, it will be more trusted and will be more popular in the market, because potential consumers in the present era if they want to buy a product will look for it on the internet first. Is this product famous or not, is this product trusted or not and so on. Furthermore, if people who have products but do not have a website or do not display their products on other websites or social media, then it is certain that these products will be less competitive and not sell well in the market. In this context, I as a researcher want to use Ward and Peppard analysis and SWOT analysis.

References

Hendri Sukatjo, S. R. A. (2010). Analiosa Marketing Mix-7P(Produk, Price, Promotion, Place, partisipant, Process, dan Physical Evidence ) terhadap Keputusan Pembelian Produk Klinik Kecantikan Teta di Surabaya. Jurnal Mytra Ekonomi Dan Manjemen Bisnis, 1(2), 216–228.

Irawan, Y. (2017). PERENCANAAN STRATEGIS SI / TI DENGAN MENGGUNAKAN FRAMEWORK WARD AND PEPPARD DI SEKOLAH TINGGI ILMU KESEHATAN ( STIKes ). Jurnal Ilmu Komputer, 6(1), 25–32.

Sujana, N. (2017). Perencanaan Strategis Sistem Informasi Dengan Pendekatan Ward and Peppard. Tematik, 4(1), 68–85. https://doi.org/10.38204/tematik.v4i1.173

Nazir, M. (2014). Metode Penelitian. Bogor: Ghalia Indonesia.

Ibrahim. 2015. Metode Penelitian Kualitatif. Bandung: Alfabeta.

Adhaghassani, F. S. (2016). Strategi Bauran Pemasaran (Marketing Mix) 7P (Product, Price, Place, Promotion, People, Process, Physical Evidence) di Cherryka Bakery. Jurnal Pendidikan Teknik Boga.

Aisya, F. D. (2016). Strategi Bauran Pemasaran (Marketing Mix) Dalam Industri Rumahan Emping Melinjo di Kecamatan Limpung Kabupaten Batang. Skripsi. Universitas Negeri Semarang.

Downloads

Published

2020-10-17

How to Cite

Handoko, K. M., & Wijaya, A. F. (2020). Perencanaan Strategis Sistem Informasi Menggunakan Website Sabagai Sarana Penjualan Global Di Produk Qly’s Eyelashes. Journal of Software Engineering Ampera, 1(3), 175–182. https://doi.org/10.51519/journalsea.v1i3.41