Perancangan Video Promosi Aplikasi PT Aku Pintar Indonesia Dengan Menggunakan Flat Desain Serta Teknik Motion Graphic

DOI:
10.51519/journalita.volume3.isssue3.year2022.page305-316Keywords:
Motion Graphic, Flat Design, Promotional VideoAbstract
Promotion is very important to introduce a product to target consumers and increase the number of users. Therefore, a promotional media was designed in the form of a video that provides information and introduces the Aku Pintar application using flat design and motion graphic techniques. The method used is a mixed method for data collection and testing of product results, as well as the use of a cyclic strategy. The design process starts from the idea & concept to the final result in the form of a promotional video using flat design and motion graphic techniques. The results achieved from this research are in the form of a promotional video entitled the Aku Pintar application, which is able to convey information about the services & features available in the Aku Pintar application and can be used as promotional media for companies.
References
D. S. Puspitarini and R. Nuraeni, “Pemanfaatan Media Sosial Sebagai Media Promosi (Studi Deskriptif pada Happy Go Lucky House),” J. Common |, vol. 3, 2019, doi: 10.34010/common.v3i1.1950.
F. Abdillah, D. Adhiguna, and A. Sevtiana, “Perancangan Video Profile Sebagai Media Promosi Stmik Cic Dengan Tehnik Motion Graphic Menggunakan Perangkat Lunak Komputer Graphic,” vol. 7, no. 1, pp. 74–85, 2017, doi: 10.51920/jd.v7i1.17.
“Aku Pintar Untuk Masyarakat Indonesia,” Aku Pintar, 2022. https://akupintar.id/tentang-kami
Advertorial, “Aplikasi Belajar Gratis Aku Pintar Bantu Siswa dan Orangtua Siapkan Masa Depan Anak,” Kompas, 2021. https://amp.kompas.com/biz/read/2021/03/28/211958528/aplikasi-belajar-gratis-aku-pintar-bantu-siswa-dan-orangtua-siapkan-masa-depan
F. Anjungroso, “Aplikasi Aku Pintar Tawarkan Layanan Bantuan Siswa Pilih Jurusan Kuliah,” Tribun Techno, 2019. https://m.tribunnews.com/amp/techno/2019/03/29/aplikasi-aku-pintar-tawarkan-layanan-bantuan-siswa-pilih-jurusan-kuliah
N. Aryani and S. Everlin, “Perancangan Motion Graphic Tentang Pentingnya Semua Imunisasi Bagi Anak,” J. Titik Imaji, vol. 2, pp. 29–37, 2019, doi: 10.30813/.v2i2.1957.
A. Gusti Pratama et al., “Penerapan Motion Flat Design Pada Object Video Promosi Case Studi Stmik Dharma Wacana”, doi: 10.53514/jc.v1i1.49.g30.
M. Kasiram, Metodologi Penelitian. UIN Maliki Press, 2010.
N. W. Endang Danial, Metode Penulisan Karya Ilmiah. Bandung: Laboratorium Pendidikan Kewarganegaraan, 2009.
H. L. Jonathan Sarwono, Metode Riset Untuk Desain Komunikasi Visual. Yogyakarta: CV Andi Offset, 2007.
Sudaria, A. S. Putra, and Y. Novembrianto, “Sistem Manajemen Pelayanan Pelanggan Menggunakan PHP Dan MySQL ( Studi Kasus pada Toko Surya ),” Tekinfo, vol. 22, no. 1, pp. 100–117, 2021.
G. A. Philip Kotler, Prinsip-prinsip Pemasaran. Jakarta: Erlangga, 2008.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2022 Graciella Limputri, Jasson Prestiliano

This work is licensed under a Creative Commons Attribution 4.0 International License.